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Wednesday, February 8, 2006

Best church radio ad. Ever.

An Episcopal priest friend of ours sent the following link to a radio ad for an Episcopal church in Alabama. "Sacramental Showdown" [mp3], friends, is one funny, gutsy spot. ("See the St. Andrew's Acolyte Drill Team amaze the crowd with feats of liturgical acrobatics!" Indeed!)

Here's the church website, although I can't find any mention of the radio spot on the site. Sean McConnell reports that the spot is scheduled for broadcast but has not aired yet.

(Here, by the way, is the website of the Episcopal Church Ad Collaborative, the denominational agency developing a broad range of marketing materials, and here's the Episcopal Media Center, an independent nonprofit media outreach group.)

Copyright © 2006 by Philocrites | Posted 8 February 2006 at 8:03 PM

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February 8, 2006 09:22 PM | Permalink for this comment

That was pretty darn good. As a Southerner reared on AM radio Monster Truck Pull spots, I was particularly pleased by the liturgical greeting cast in that fashion.

And it didn't suggest euthanasia or cannibalism at all. [1.31.04]


February 9, 2006 05:25 AM | Permalink for this comment


Jeff Wilson:

February 9, 2006 02:22 PM | Permalink for this comment

I enjoyed that, thanks for the link. I have to say, however, that it did not inspire in me an interest to go to church. Therefore, while it does give me the positive impression that Episcopalian's have a sense of humor, I'm not sure it acts as an effective advertisement for the church.

Scott Wells:

February 11, 2006 11:00 AM | Permalink for this comment

I wonder if the radio spot is intended to drive people to church, or to get an unchurched demographic to recognize the spot, and provide an opening for personal evangelism. ("Yea, I go to the Monster Truck ad church.")

Or it could be a web-only phenom, if local. We're a few non-Alabaman non-Episcopalians who've given it notice and found it enjoyable. You can't pay for that.

Harold Warren:

February 24, 2006 07:40 PM | Permalink for this comment


I am the Senior Warden at St. Andrew's. I wanted to at least try to give my own take on the Monster truck ad.

We are an Anglo-catholic parish and take out liturgy VERY seriously. However, there are many who see Episcopalians as the "frozen chozen." So when one of our members who works for a local radio station put this ad together, in fun, the rector agreed that it would be interesting to find out what would happen if we let it loose on the internet, via e-mail.

I'm not sure that people who do not know us will really understand the humor, but in a Diocese that is seen as conservative, I for one am glad to see that we are NOT so narrow that at least at my own parish, some of us can step back and have a good laugh by making fun of ourselves.

After all, I DO believe God appreciates humor as well as our tears. I don't think God will mind us showing others among his children that we can have fun too.

However, this "ad," as the last poster correctly guessed, is NOT anything that has ever been played on any radio my knowlege. WE did not put it on the air, just e-mail. Unless there is some radio show someplace that heard the ad and played it on the air so people could call in an discuss it, then NO, the ad has not ever been aired on the radio.

There has been a mixed response. Some people understand the "ad" for what it is: humor...that MIGHT cause someone who thinks the Episcopal Church is too stuffy or "frozen" to ever give us a chance to share with them the love I find and beauty of tradition that are to be found here.

Other folks think what we have done is the worst thing ever.

Anyway, I figured I was at least in the capacity to offer some valid info behind this.



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